Press & brand kit

The marks, the colors, and the facts.

One partner for every robot you put to work. Everything here is approved for press, partner, and event use. Take the logo that fits your background, keep the clear space, and don't recolor the mark.

Get the logos Press contact

Logo & wordmark

Four marks, one for every background.

The wordmark is Service Robot Co. set in full. Pick the variant that matches your ground — green and ink for light layouts, reversed white for dark or photographic ones, and the square tile for avatars.

Primary wordmark

PNG

The default mark. Brand green on white or very light grounds — including email signatures. Keep one green per surface.

Download wordmark-green.png

Ink wordmark

PNG

For light grounds where green would compete with other colour — near-black ink on white.

Download wordmark-on-light-bg.png

Reversed wordmark

PNG

For dark or photographic backgrounds. White on a transparent field — give it clear space and enough contrast.

Download wordmark-white-transparent.png

App tile

PNG

Square avatar for social profiles and app icons. The mark already sits on brand green — use the tile as-is, do not recolour it.

Download wordmark-square-white.png

Clear space: keep a margin around the wordmark at least as tall as the dot. Don't stretch, rotate, recolor, add effects to, or place the mark on a busy background with too little contrast.

Product photography

Robots on the job.

A cross-section of the fleet we deploy — cleaning, delivery, mobile, and aerial machines at work on real sites. Free to use in coverage of Service Robot Co. with credit to Service Robot Co.

Gausium Scrubber 75 service robot — cleaning the concrete of an auto-assembly plant near the line, faint tire marks and a parts bin, high bay windows — Gausium Scrubber 75cleaning the concrete of an auto-assembly plant near the line, faint tire marks and a parts bin, high bay windows

Pudu CC1 service robot — buffing the floor of a university library reading room, study tables and a book cart, quiet afternoon light through high windows — Pudu CC1buffing the floor of a university library reading room, study tables and a book cart, quiet afternoon light through high windows

Pudu MT1 service robot — running a community rec-center gym floor near the bleachers, dust and a stray cone, overhead gym lighting — Pudu MT1running a community rec-center gym floor near the bleachers, dust and a stray cone, overhead gym lighting

AMR (MiR250) service robot — carrying a cart through a cold-storage distribution aisle, wrapped pallets and painted floor lane markings, cool even lighting — AMR (MiR250)carrying a cart through a cold-storage distribution aisle, wrapped pallets and painted floor lane markings, cool even lighting

Delivery robot (Pudu BellaBot) service robot — an empty hospital ward corridor at night, wall handrails and a parked linen cart, flat overnight lighting — Delivery robot (Pudu BellaBot)an empty hospital ward corridor at night, wall handrails and a parked linen cart, flat overnight lighting

Autel Dragonfish service robot — banking over a mountain ridge at golden hour, rolling terrain below, honest atmospheric haze — Autel Dragonfishbanking over a mountain ridge at golden hour, rolling terrain below, honest atmospheric haze

Brinc Responder service robot — cruising above a suburban street at golden hour, rooftops receding in true light — Brinc Respondercruising above a suburban street at golden hour, rooftops receding in true light

Percepto Air Max industrial inspection quadcopter service robot — hovering at mid-height over the substation on an autonomous inspection pass, faint shadow on the ground below, gentle rotor motion blur — Percepto Air Max industrial inspection quadcopterhovering at mid-height over the substation on an autonomous inspection pass, faint shadow on the ground below, gentle rotor motion blur

Boilerplate

How to describe us.

One partner for every robot you put to work.

Service Robot Co. is a full-service commercial robotics integrator. We select, finance, deploy, and service commercial robots — cleaning, delivery, autonomous mobile robots, cobots, drones, and more — across all 50 US states, backed by regional service engineers in all 50 states. One partner, from the first robot to ongoing support.

Brand name: Service Robot Co.
Legal entity: XEngineering, LLC dba Service Robot Co.
Website: servicerobotco.com

Colors

The palette.

Green is reserved — one per surface, for the mark and interactive elements. Everything else is ink, slate, and paper.

#1F7A3D

Brand green

The wordmark green.

#2AA34C

Accent green

Buttons and interactive fills.

#147A3D

Accent text

Green links and labels on light grounds.

#141413

Ink

Body text and dark surfaces.

#5D5B55

Slate

Secondary text.

#F5F5F5

Paper

Subtle section bands and cards.

#FFFFFF

White

The primary page ground.

Press contact

Talk to us about a story.

For interviews, quotes, high-resolution assets, or anything not covered here, reach the team directly.

team@servicerobotco.com (650) 362-8736 servicerobotco.com General inquiries

Find the robot that fits your site.

Free site assessment. We tell you what actually works before you spend a dollar.

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